Malcolm Turner joined Wasserman Media Group in 2007 and currently leads the Golf division as President. A member of the executive team and co-leading Wasserman’s New York office, Turner advises leading brands and properties on how to identify and activate their golf sponsorship and partnerships, while overseeing a world class team that manages the careers of many of the world’s most prominent and promising golfers.
Turner previously helped build Wasserman’s Consulting division and led this group as its President where he was in charge of creating and managing sports, entertainment, venue and new product launch strategies for corporate clients. Additionally, he worked with private investors and rights holders to evaluate new sports property and media opportunities. During his tenure, he also launched the group’s specialty teams in digital consulting and multicultural marketing.
Prior to joining Wasserman, Turner served as Senior Vice President of Raleigh, North Carolina-based sports and entertainment consulting firm OnSport, where he conceptualized, negotiated and managed strategy for clients such as American Express, Nokia, Travelers and Northern Trust. He was also instrumental in the launch of OnSport’s “The Business of Sport” curriculum and internship program at Duke University. Once a tournament official for the PGA TOUR, Turner also managed the event marketing and activation of numerous PGA TOUR championship events.
Turner holds a Bachelor of Science degree in business administration from the University of North Carolina at Chapel Hill, where he was a Morehead Scholar. He also earned a joint J.D./M.B.A. degree from Harvard University and is a member of the New York State Bar. While a student at Harvard, Turner was given the opportunity to work on such high-profile projects as consulting the president of Major League Baseball Properties, working with the NBA’s President of Marketing and Media during the launch of the WNBA and a range of media-related projects with the PGA TOUR’s General Counsel’s office.
Recognized as a member of SportsBusiness Journal’s “2007 Forty Under 40” class, Turner has also served on the Advisory Boards for Teach for America and the UNC Kenan-Flager Business School. He currently resides in New York City with his wife Jessica.



